Sunday, 2 May 2010
Made in Japan - Akio Morita - Book Review
Posted on 05:25 by Unknown
This book gives you a glimpse into the making of 'SONY'. However, this is just 143 pages of the 310 page book. The rest of the content highlights incidents in the making of SONY and Akio Morita's perspective on it. The three chapters that portray the making of Sony are 'WAR', 'PEACE' and 'SELLING TO THE WORLD'. The rest of the chapters - ON MANAGEMENT, AMERICAN AND JAPANESE STYLES, COMPETITION,
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